Active Management

At Appleton, we believe that tactical flexibility helps our management team efficiently adjust client portfolios as market conditions and personal circumstances change.

Through active equity and bond management, we aim to identify and capitalize on relative value across asset classes. It is our belief that markets are not always efficient, and active managers backed by research expertise can identify attractive investment opportunities over time.

Capital Markets Inefficiency

At times, the prices of securities may diverge materially from perceived fair market value. This can be caused by many factors, including:

Supply/demand and other technical imbalances

Information asymmetries

Overlooked and under-researched securities

Changes in market psychology

Investor biases and other human emotions

Differences in investment time horizon

Active strategies can also benefit clients though proactive tax management, capital preservation strategies, and portfolio adjustments designed to address unique individual needs.

Our active bond management encompasses a range of tax-exempt and taxable Separate account strategies.

For private clients, we offer active equity and bond management. These strategies can be complemented by ETFs to create highly diversified, risk-managed asset allocation strategies.

Markets are rarely static and, as active managers, we look to add value for clients through credit, sector, yield curve positioning, and bond structure decisions.

Whitney Pearce Fitts, CFA

Senior Vice President / Fixed Income Portfolio Manager / Research Analyst